Goals. Business Not Soccer.

by | Jul 22, 2016 | On My Mind

I’ve been doing a lot of research lately on setting business goals. What’s the best way to do this? What makes it productive? Will I actually keep-up with a system? I’m super-intrigued by The Chalkboard Method, which I learned about through a great podcast I listen to...

Use Kind Words.

by | Mar 18, 2016 | On My Mind

It’s primary season and we just lived through the madness in Florida. I know I’m not alone in feeling weary of the overwhelming tone of negativity surrounding all things political. What’s worse is knowing the general election is still eight months...

Growth Spurt.

by | Feb 8, 2016 | On My Mind

2015 was a year of significant growth for me. I built relationships with amazing new clients, was accepted into Leadership Palm Beach County and sharpened my business focus to emphasize my greatest value to clients. Honestly, it made perfect sense to re-brand Sweet...

I’m Thankful for Paper.

by | Nov 19, 2015 | On My Mind

My favorite holiday of the year is next week, and I always make a point of expressing my gratitude and thanks for my blessings. Like paper. When I began my design career, computers were literally just appearing on the scene. While I switched from producing artwork by...

You Do What? Cool.

by | Jun 10, 2015 | On My Mind

Are you unsure of what a graphic designer does? If so, you’re not alone. Over the years, here are a few misconceptions I’ve heard when introducing myself as a graphic designer: Oh, I just downloaded a free trial of Photoshop, so I’m doing graphic design, too. (Yikes!)...

And the ADDY Goes To.

by | Mar 10, 2015 | On My Mind

I’ve been in the design industry for over 25 years, which is half of my life. There have been fun projects, great clients and trainwrecks where I considered poking my own eyes out. But in all of my years of working, I’ve never submitted any of my work in award...